Episode 64 | Dan Fuerst of Briefcase Marketing

Alissa DeRouchie • April 30, 2025

Meet Dan Fuerst, owner of Briefcase Marketing, and learn how he turned his passion for helping small businesses and nonprofits into a thriving marketing agency in Cleveland.  


In this episode of Mastering the Numbers, Dan shares how his background in financial services shaped his holistic approach to marketing. From creating impactful messaging to building lead generation strategies, discover how Briefcase Marketing helps clients grow. 


Dan also opens up about serving Catholic business owners, balancing entrepreneurship with family life, and the challenges of running a small business. Plus, hear his insights on AI tools like ChatGPT and the importance of niching down. 


💡 Key Takeaways: 


  • Building a well-rounded marketing strategy 
  • Overcoming challenges for nonprofits and small businesses 
  • Balancing work, family, and personal goals 
  • The role of AI in modern marketing

 

Connect with Dan: 


🌐 briefcase.marketing 


📩 dan@briefcase.marketing 


Like, comment, and subscribe for more inspiring stories on Mastering the Numbers! 

#MarketingTips #SmallBusinessGrowth #NonprofitMarketing #AIinMarketing 

S2 Episode 8 | Kimberly Fuller of Cleveland Sex and Intimacy Counseling

By Joe Mallo • December 26, 2025
Running a therapy practice isn't something they teach you in school, but Kimberly Fuller, a certified sex therapist, has mastered the art of balancing clinical expertise with entrepreneurship. Joe Mallo welcomes Kim to Mastering the Numbers to talk about her transition from clinician to founder of Cleveland Sex and Intimacy Counseling. She opens up about her experience specializing in sensitive topics, building a clinician-focused workplace, and managing the challenges of rapid growth in the mental health industry. Whether you’re a business owner, an aspiring entrepreneur in the healthcare field, or just curious about the intersection of therapy and business, this episode is packed with valuable insights and advice. 👉 Watch now to learn more about Kim’s story and her tips for success! 🔗 Connect with Kimberly: www.clesexandintimacycounseling.com https://www.linkedin.com/in/kim-fuller-503b6118/ 📌 Don’t forget to subscribe, leave a review, and share this episode with someone who needs a little entrepreneurial inspiration!

S2 Episode 7 | Richard K. Heiser of Richard K. Heiser Attorney at Law, LLC

By Joe Mallo • December 18, 2025
Running a law firm isn’t something they teach in law school, but Richard K. Heiser, a self-employed business attorney, has mastered the art of balancing legal expertise with entrepreneurship. In this episode of Mastering the Numbers , host Joe Mallo sits down with Richard to discuss his journey from working at a law firm to building his own successful practice. Whether you’re a business owner, aspiring entrepreneur, or just curious about the intersection of law and business, this episode is packed with valuable insights and advice. Watch now to learn more about Richard’s story and his tips for success! 🔗 Connect with Richard: www.linkedin.com/in/richardkheiser/ www.heiserbizlaw.com/ Don’t forget to subscribe, leave a review, and share this episode with someone who needs a little entrepreneurial inspiration!
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