Mastering the Numbers with Patricia LeMaster of The Raven's Desk | Episode 36

Joe Mallo • October 16, 2024

In this insightful episode of "Mastering the Numbers," host Joe Mallo welcomes Tricia LeMaster, the dynamic owner and operator of The Raven's Desk, a pioneering bookkeeping business. Tricia shares her remarkable journey from a family-run landscape supply company to establishing her firm, dedicated to helping business owners streamline their financial organization and communication with CPAs.


Tricia reveals the challenges she encountered in transitioning to entrepreneurship, emphasizing the importance of confidence and the role of family support in her success. She candidly discusses her innovative approach to work-life balance, ensuring she dedicates time for herself amidst her busy schedule.


Listeners will gain valuable insights into the significance of year-round financial organization for small businesses and Tricia's motivational advice for aspiring entrepreneurs: believe in yourself and take that leap. Her commitment to personalized client relationships sets her apart in the industry, as she customizes her services to meet each client's unique needs.


Tune in to discover Tricia's vision for the future of The Raven's Desk and her thoughtful consideration in potentially expanding her team. Whether you're a seasoned entrepreneur or just starting out, this episode is packed with inspiration and practical advice to help you master the numbers in your own business.

Episode 64 | Dan Fuerst of Briefcase Marketing

By Alissa DeRouchie • April 30, 2025
Meet Dan Fuerst, owner of Briefcase Marketing, and learn how he turned his passion for helping small businesses and nonprofits into a thriving marketing agency in Cleveland. In this episode of Mastering the Numbers , Dan shares how his background in financial services shaped his holistic approach to marketing. From creating impactful messaging to building lead generation strategies, discover how Briefcase Marketing helps clients grow. Dan also opens up about serving Catholic business owners, balancing entrepreneurship with family life, and the challenges of running a small business. Plus, hear his insights on AI tools like ChatGPT and the importance of niching down. 💡 Key Takeaways: Building a well-rounded marketing strategy Overcoming challenges for nonprofits and small businesses Balancing work, family, and personal goals The role of AI in modern marketing Connect with Dan: 🌐 briefcase.marketing 📩 dan@briefcase.marketing Like, comment, and subscribe for more inspiring stories on Mastering the Numbers ! #MarketingTips #SmallBusinessGrowth #NonprofitMarketing #AIinMarketing

Episode 63 | Michelle DeBock of Friends of City Dogs Cleveland

By Alissa DeRouchie • April 23, 2025
Join host Joe Mallo as he chats with Michelle DeBock, president of Friends of City Dogs Cleveland, about her nonprofit's mission to rescue, rehabilitate, and rehome dogs in need. 🐾 What You’ll Learn: -The challenges and triumphs of running a volunteer-led nonprofit. -How community support fuels their mission. -Leadership lessons and celebrating small wins. 🌟 About Michelle: A Cleveland teacher and passionate advocate for dogs, Michelle leads efforts to improve animal welfare while inspiring her community. 💡 Support Their Work: Want to support Friends of City Dogs Cleveland or learn more about their work? Visit their official website or connect with them on social media! Website: https://friendsofcitydogscleveland.com/ Facebook & Instagram: Friendsofcitydogscleveland  📌 Don’t forget to like, comment, and subscribe for more insightful episodes exploring the world of business! #Entrepreneurship #EntertainmentBusiness #LiveMusic #CustomerService #SmallBusinessSuccess
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